WHAT TRACK LEADS TO YOUR SUSTAINABLE Enrollment SUCCESS?

Visual images can be both powerful metaphors and a great aid to memory.  That's why we chose this image to portray the myriad pressing decisions and signals that enrollment and marketing organizations navigate every day.  

What signals do we receive about how to move forward?  Do we understand and interpret those signals correctly?  Where will those myriad daily decisions lead us?  Is that our desired destination or someplace we didn't want to end up?  Do we know the right track to follow?  Or are you just swaying through daily decisions just hoping that everything down the line will be okay?

There are many questions that need to be carefully answered to successfully reach your intended enrollment results.  Even more must be answered to assure that you can achieve sustainable enrollment success.

Determining what constitutes enrollment success for your organization is a critically important first step.  Are your organization's enrollment goals clear?  Have they been shared and approved by campus leadership?  Have specific quantitative measures been defined to know when they've been reached?  How do you make the decisions that get you there as quickly and inexpensively as possible?  

Knowing the context in which your organization operates--both currently and in the future--is also important.  What do demographics in your key markets tell us about your future enrollment potential? What do other signals from your markets tell us about choosing the right track to sustainable enrollment success?  Are there forces that might derail our efforts if we don't address them?  

Aligning your organization's budget and personnel with your enrollment goals is mandatory.  How do we get everyone on board?  Are they in the right roles and able to do what we need to have done?  Who is ensuring that the right decisions are being made to get us to our destination?  How fast can we go before we risk derailing our efforts?  How do we organize those supporting our organization to assure we get to our desired destination as quickly and easily as possible?  

Successfully reaching your intended destination is a great achievement.  But can your success be sustained?  Once you successfully arrive at your desired enrollment destination, can you choose your next one and get there just as quickly and efficiently?  We all know that one successful enrollment cycle isn't enough.  Our Boards and organizations expect sustained success over multiple cycles.

The expertise of Strategic Pathfinders LLC can guide you and your organization to sustainable success.  We help you identify the right path, the right pace, the right milestones and the right support to reach your desired destination as quickly and efficiently as possible.